Since 2013, Jollibee Group has responded to calls for disaster relief through Jollibee Group FoodAID, a program that recognizes the importance of preparedness, quick response, and sustained efforts towards recovery in times of crisis. 

The program harnesses Jollibee Group’s research and development expertise to produce food items that are easy to prepare and store. Under the program, specially formulated congee mixes are prepositioned in disaster-prone areas. With a shelf life of six months, one congee mix pack mixed with rice and water can feed 100 people, providing immediate nourishment to disaster victims. 

In 2020, Jollibee Group developed the Chicken Guisado food pack, which allows more people to be fed nutritious meals at a lower cost, without compromising taste.

During disaster relief operations, Jollibee Group Foundation (JGF) mobilizes its internal and external partners and resources, including Jollibee Group’s commissary, restaurants and franchisees, to organize feeding activities and directly distribute meals to affected families and communities.

As part of its continuing response, JGF also reaches out to farmer partners to help them get back on their feet through its Farmer Livelihood Recovery Program (FLRP).